News Releases

Lexus and Alicia Keys Honor Los Angeles’ Thomas Jefferson High School Through “Lexus Keys to Innovation”

April 02, 2009
Lexus, the top-selling luxury automaker, and multi Grammy award-winning recording artist, Alicia Keys, announced today that Los Angeles’ Thomas Jefferson High School, will be honored with a $10,000 Grand Prize for its environmental achievements through the “Lexus Keys to Innovation” philanthropy program.... more

Lexus and Alicia Keys Celebrate Earth Month by Honoring Los Angeles' Thomas Jefferson High School Through “Lexus Keys to Innovation”

Lexus and Alicia Keys Celebrate Earth Month by Honoring Los Angeles' Thomas Jefferson High School Through “Lexus Keys to Innovation”

April 01, 2009
To kick off Earth Month, Lexus, the top-selling luxury automaker, and multi Grammy award-winning recording artist, Alicia Keys, will honor Los Angeles’ Thomas Jefferson High School with a $10,000 Grand Prize for its environmental achievements through the “Lexus Keys to Innovation” program. The “Lexus Keys to Innovation” program is a unique way for Lexus and Alicia Keys to recognize and reward students who have successfully implemented innovative environmental programs in their schools and communities.... more

Beyond mp3 Players: Creating A Magazine Playlist

March 18, 2009
In an innovative move that allows consumers to literally create their own magazine, luxury automaker Lexus has teamed up with Time Inc. and American Express Publishing Corporation to develop mine magazine. mine, which carries the tagline, “my magazine, my way,” invites readers to choose editor-selected content from Time Inc. and American Express Publishing brands to create a free, personal, customized magazine.... more

Reinventing the Vehicle that Invented it All

Reinventing the Vehicle that Invented it All

February 19, 2009
Lexus celebrates the vehicles that invented an entire category with the launch of the next generation RX 350 and RX 450h, the first hybrid luxury sport utility vehicle. The RX 350, which is available now, and the RX 450h, which will arrive mid-summer, boast new amenities and technology designed with the driver in mind. To highlight the features, Lexus has created a marketing campaign that features broadcast, print and online advertising elements.... more

Rodarte And Lexus Hybrid Living's Eco-Chic Candle & Bracelet To Be Sold At Barneys New York

September 24, 2008
Lexus Hybrid Living has collaborated with Rodarte, the winner of the 2008 CFDA's Swarovski Award for Womenswear, to create an eco-chic candle and bracelet. The candle will be sold exclusively through two coveted Barneys New York stores.... more

Lisa Kudrow Debuts Improv Comedy Series on L Studio

September 23, 2008
As television networks premiere their fall line-ups, another new series is making its debut online. Lisa Kudrow is launching an improvisational comedy, titled "Web Therapy," on L Studio, a new broadband channel developed by automaker Lexus.... more

Rodarte and Lexus Hybrid Living Collaborate to Make an Eco-Chic Candle & Bracelet

Rodarte and Lexus Hybrid Living Collaborate to Make an Eco-Chic Candle & Bracelet

September 08, 2008
Lexus Hybrid Living has collaborated with Rodarte, the winner of has collaborated with Rodarte, the winner of the 2008 CFDA’s Swarovski Award for Womenswear, to create an eco-chic candle and bracelet.... more

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