Safety and Quality - General

Toyota Earns a Total of Eleven IIHS 2018 Awards

Toyota Earns a Total of Eleven IIHS 2018 Awards

December 07, 2017
PLANO, Texas, Dec. 7, 2017 – A total of eleven Toyota and Lexus vehicles are 2018 IIHS TOP SAFETY PICK award winners, with the new 2018 Camry receiving its highest award, the TOP SAFETY PICK+.... more

Toyota obtiene un total de once premios del IIHS para 2018

Toyota obtiene un total de once premios del IIHS para 2018

December 07, 2017
PLANO, Texas, 7 de diciembre de 2017 -- Un total de once vehículos Toyota y Lexus resultaron ganadores del premio MEJOR OPCIÓN DE SEGURIDAD (TOP SAFETY PICK) del Instituto de Seguros para la Seguridad Vial (Insurance Institute for Highway Safety, IIHS) para 2018, y el nuevo Camry 2018 recibió el máximo premio: MEJOR OPCIÓN DE SEGURIDAD+.... more

Toyota's Collaborative Safety Research Center Launches New Research Tracks to Study Autonomous and Connected Vehicle Technologies

Toyota's Collaborative Safety Research Center Launches New Research Tracks to Study Autonomous and Connected Vehicle Technologies

August 02, 2017
ANN ARBOR, Mich., Aug. 02, 2017 – Toyota’s Collaborative Safety Research Center (CSRC) today announced a sweeping set of new research programs studying the opportunities and addressing the challenges of emerging vehicle technologies. The eleven projects, launched in partnership with eight leading research institutions in North America, mark the first projects launched under CSRC Next, the Center’s new five-year program that continues to support a safer transition to the future of mobility.... more

Toyota to Collaborate with the American Center for Mobility

Toyota to Collaborate with the American Center for Mobility

July 31, 2017
TRAVERSE CITY, Mich., July 31, 2017 – Toyota Motor North America (TMNA) and the Toyota Research Institute (TRI) announced today their intent to support the American Center for Mobility (ACM) as a Founder-level sponsor with a $5 million contribution.... more

Toyota Continues to Lead the Industry with the Most IIHS TOP SAFETY PICK+ Awards

Toyota Continues to Lead the Industry with the Most IIHS TOP SAFETY PICK+ Awards

July 06, 2017
Plano, Texas, July 6, 2017 — Toyota continues to top the Insurance Institute for Highway Safety’s (IIHS) awards list of all manufacturers. Fourteen Toyota and Lexus vehicles are IIHS awards winners, with twelve receiving its highest award, the TOP SAFETY PICK+, the most of any manufacturer.... more

CSRC 2017 Report

CSRC 2017 Report

May 31, 2017

Toyota's Collaborative Safety Research Center (CSRC) Launches CSRC Next to Study Autonomous and Connected Vehicle Technologies

Toyota's Collaborative Safety Research Center (CSRC) Launches CSRC Next to Study Autonomous and Connected Vehicle Technologies

May 31, 2017
ANN ARBOR, Mich. (May 31, 2017) – Toyota’s Collaborative Safety Research Center (CSRC) today formally launched the next phase of its research mission, celebrating the successful conclusion of its first five years of auto safety research. The new research effort, named CSRC Next, will focus on the challenges and opportunities of autonomous and connected vehicle technologies over the next decade.... more

Teen Filmmakers Address Driver Safety!  Toyota and Discovery Education Announce Finalists in Toyota TeenDrive365 Video Challenge

Teen Filmmakers Address Driver Safety! Toyota and Discovery Education Announce Finalists in Toyota TeenDrive365 Video Challenge

April 06, 2017
Silver Spring, Md. (April 6, 2017) –  Teen filmmakers are pointing their lens at driver safety, and making a difference.  Today, Toyota and Discovery Education announced the ten finalists of the Toyota TeenDrive365 Video Challenge. Now in its sixth year, the Challenge invites teens to create short videos to inspire their peers to drive more safely and avoid risky behavior.  The public is invited to watch the ten finalists’ videos —chosen from nearly 1,500 submissions — at TeenDrive365InSchool.com/vote and vote through April 18, 2017 for the People’s Choice winner, who will receive a $5,000 prize and a behind-the-scenes trip to a taping of a Velocity network show. ... more

Children’s Health and Toyota Bring Car Seat Safety to the Streets of North Texas

Children’s Health and Toyota Bring Car Seat Safety to the Streets of North Texas

March 23, 2017
Plano, Texas (March 23, 2017) – In Texas, one motor vehicle crash occurred every 61 seconds in 2015.1 However, a properly installed car seat can help dramatically reduce injury and prevent death in the case of a crash. That’s why Toyota and Cincinnati Children’s are working with Children’s HealthSM, the leading pediatric health care system in North Texas, to bring the national safety program Buckle Up for Life to families in North Texas.  
 
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First Autonomous Test Vehicle Developed Entirely by Toyota Research Institute Displayed at Prius Challenge Event at Sonoma Raceway

First Autonomous Test Vehicle Developed Entirely by Toyota Research Institute Displayed at Prius Challenge Event at Sonoma Raceway

March 03, 2017
Palo Alto, Calif., March 3, 2017 – The Toyota Research Institute (TRI) today displayed its 2.0 generation advanced safety research vehicle at the company’s Prius Challenge event in Sonoma California. The all- new test vehicle will be used to explore a full range of autonomous driving capabilities.... more

IIHS Top Safety Pick+ Award Comes Standard on the 2017 Toyota Highlander

IIHS Top Safety Pick+ Award Comes Standard on the 2017 Toyota Highlander

January 10, 2017
Plano, Texas, Jan. 10, 2017 – Toyota maintains its lead with the most Insurance Institute for Highway Safety’s (IIHS) Top Safety Pick + (TSP+) awards of all manufacturers. The Toyota Highlander is the 10th 2017 TSP+ award for Toyota/Lexus.  With the three 2017 TSP awards (Avalon, Lexus CT and Yaris iA), Toyota has a combined total of 13 awards.... more

Toyota Announces the Accident Reduction Effects of Intelligent Clearance Sonar, a Safety Support Technology for Parking

Toyota Announces the Accident Reduction Effects of Intelligent Clearance Sonar, a Safety Support Technology for Parking

December 26, 2016
Toyota City, Japan, December 26, 2016 -- Toyota Motor Corporation conducted a survey of accidents occurring in parking lots involving three models (the Alphard, the Vellfire, and the Prius) which have been equipped with the Intelligent Clearance Sonar (ICS) system. The survey was conducted during the 18-month period from January 2015 to June 2016 on the ICS?a system which helps to prevent or mitigate collision damage in parking spaces. According to the survey of data concerning approximately 2,500 accidents from insurance companies that cover the policies for about 60,000 of these above mentioned vehicles, pedal misapplication accidents fell by approximately 70%, and accidents related to reversing have been reduced by approximately 40%.... more

Toyota Leads the Industry with the Most IIHS 2017 ‘Top Safety Pick+’ Awards

Toyota Leads the Industry with the Most IIHS 2017 ‘Top Safety Pick+’ Awards

December 08, 2016
Plano, Texas, Dec. 8, 2016 — For the third year in a row, Toyota has topped the Insurance Institute for Highway Safety’s (IIHS) annual list of safety awards. Twelve Toyota and Lexus vehicles won IIHS awards in 2017, with nine receiving its highest award, the TOP SAFETY PICK+, the most of any manufacturer.... more

Let’s Talk Turkey. Buckle Up for Life Releases Must-Know Car Seat Tips for Thanksgiving Travel

Let’s Talk Turkey. Buckle Up for Life Releases Must-Know Car Seat Tips for Thanksgiving Travel

November 21, 2016
Cincinnati, Ohio, Nov. 21, 2016 -- It’s that time of year again when millions of Americans will hit the road to travel near and far to be with friends and family.  AAA predicts that 43.5 million Americans will travel by car this Thanksgiving season.[1]... more

Informed owners = hAPPy customers

Informed owners = hAPPy customers

October 19, 2016
Want to get the most out of your Toyota?  It’s all in the app.
 
Available at www.Toyota.com/owners, the Toyota Owners App ups the owner experience, offering vast resources to any and everything you could want to know about your vehicle.... more

Buckle Up for Life Announces Top Tips for Car Seat Safety and Expands to 11 New Markets

Buckle Up for Life Announces Top Tips for Car Seat Safety and Expands to 11 New Markets

September 15, 2016
Plano, Texas (Sept. 15, 2016) - Whether you’re a first-time parent, doting grandparent or seasoned baby sitter, car seats are not always the easiest things to figure out. In fact, 75 percent of seats in the U.S. are not used correctly.1 That’s why Buckle Up for Life, the national car seat education program from Toyota and Cincinnati Children’s, is sharing its top safety tips, just in time for Child Passenger Safety Week (September 18-24). The program is also announcing an expansion to 11 new markets to help keep even more children safe.... more

RAV4 'Top of the Class' for Car Seat Installation, According to Cars.com

RAV4 'Top of the Class' for Car Seat Installation, According to Cars.com

September 14, 2016
PLANO, Texas, Sept. 14, 2016 – Child safety. It’s a leading concern for parents every time they strap a little one into a protective safety seat and drive down the road. Effective protection by a child restraint in a crash, however, is dependent upon proper installation. Toyota designers and engineers have been working to make child safety seat mounts easy to access and use, and for the second time this month, it is being recognized for the efforts.... more

Toyota Engineers Easier Access for Child Safety Seat Mounts

Toyota Engineers Easier Access for Child Safety Seat Mounts

September 01, 2016
Toyota already has more vehicles rated as Top Safety Pick and Top Safety Pick + by the Insurance Institute for Highway Safety (IIHS) than any other automaker1, but now they have yet another rating to add to the list of accolades, an IIHS Good+ rating for Child Safety Seat Ease-of-Use.
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Toyota Adds Child Models to Virtual Crash Dummy Line-up

Toyota Adds Child Models to Virtual Crash Dummy Line-up

June 21, 2016
Toyota City, Japan, June 21, 2016 -- Toyota Motor Corporation has added three new models to represent children aged ten, six, and three to Version 4 of its Total Human Model for Safety (THUMS) virtual crash dummy software. THUMS allows injuries sustained by human bodies during vehicle crashes to be simulated on computer, and sales of the new models will begin from this autumn.... more

Toyota Safety Package ‘TSS-P’ Wins Top Technology Award From New England Motor Press Association

Toyota Safety Package ‘TSS-P’ Wins Top Technology Award From New England Motor Press Association

May 31, 2016
Advance safety features for the masses: it’s a bold promise, but beginning with the 2018 model year Toyota will make Toyota Safety Sense, a driver-assist technology designed to mitigate or help prevent collisions, standard on almost every Toyota trim level in the United States. That promise was recognized last Thursday when the most advanced version of Toyota Safety Sense—TSS-P—won the New England Motor Press Association (NEMPA) Yankee Cup Technology Award.... more

Are Your Kids Ready For Summer Travel?

Are Your Kids Ready For Summer Travel?

May 26, 2016
New York, N.Y., (May 26, 2016) – Barbecues, fireworks, s’mores and swimming – they’re summer classics. They rarely change because when you know something works, you stick with it.  You know what else stands the test of time? Car seat safety tips.... more

A ‘Whale’ of a Video: High School Students from Washington, D.C. Area Win Grand Prize in Toyota TeenDrive365 Video Challenge

A ‘Whale’ of a Video: High School Students from Washington, D.C. Area Win Grand Prize in Toyota TeenDrive365 Video Challenge

April 29, 2016
Silver Spring, Md. (April 29, 2016) – If you were steering a beluga whale down the street, would you risk sneaking a peek at your phone? Probably not. High school sophomores Matthew Post and John Caporaletti agree, and in their new public service announcement (PSA), they encourage their peers to drive their vehicles with the same care and attention. Today Toyota and Discovery Education, the leading provider of digital content and professional development for K-12 classrooms, announced that the Sherwood High School students of Montgomery County Public Schools in Olney, Md. (outside of Washington, D.C.) won the grand prize in the Toyota TeenDrive365 Video Challenge for their video “For the Whales.” You can view their winning video here.... more

Toyota Helps Turn Ann Arbor into World’s Largest Connected Car Proving Ground

Toyota Helps Turn Ann Arbor into World’s Largest Connected Car Proving Ground

April 13, 2016
Ann Arbor, Mich. (April 13, 2016) – On the heels of last week’s announcement that Toyota is putting more boots on the ground in Ann Arbor to study fully autonomous driving and advanced mobility, Toyota also will be deploying cars on the road for real world testing. Toyota, in partnership with the University of Michigan Transportation Research Institute (UMTRI), is transforming the streets of Ann Arbor, Mich. into the world’s largest operational, real-world deployment of connected vehicles and infrastructure. ... more

Behind the Camera, Behind the Wheel: Teen Filmmakers Address Driving Safety

Behind the Camera, Behind the Wheel: Teen Filmmakers Address Driving Safety

April 12, 2016
Silver Spring, MD (April 12, 2016) – Teen filmmakers across the country are using their position behind the camera to encourage safer behavior behind the wheel. Today, Toyota and Discovery Education announced the ten finalists of the Toyota TeenDrive365 Video Challenge. Now in its fifth year, the Challenge invites teens to create short videos to inspire their peers to drive more safely and avoid risky behavior. This year, more than 1,500 students entered the competition – the highest number of submissions ever received.... more

Lexus and Toyota Will Make Automated Braking Standard on Nearly Every Model and Trim Level by End of 2017

Lexus and Toyota Will Make Automated Braking Standard on Nearly Every Model and Trim Level by End of 2017

March 21, 2016
NEW YORK, N.Y., March 21, 2016 – Advanced automatic safety technology that was once available on only the most expensive new vehicles is about to be included as standard equipment on almost every Lexus and Toyota model and trim level in the United States. Announced today at the New York Auto Show, Toyota will begin to include the Lexus Safety System +™ and Toyota Safety Sense™ packages, anchored by automatic emergency braking (AEB), on almost every new vehicle by the end of 2017.
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