Lexus Luxury Lineup Shines at North American International Auto Show

  • 2020 Lexus RC F Track Edition to make World Premiere
  • First ever 2019 Lexus UX 200 and 250h on Display at Cobo Center
January 09, 2019
DETROIT (Jan. 9, 2019) – Lexus will bring luxury to the Cobo Center when the 2020 Lexus RC F Track Edition makes its world premiere during the 2019 North American International Auto Show, Jan. 14 – 27.  This marks the 30th anniversary for Lexus at the NAIAS.

The all-new Lexus RC F Track Edition will be introduced during the Lexus press conference taking place Jan. 14 at 1:10 p.m. EST. Enthusiasts can experience the excitement via livestream at https://livestream.com/lexusinternational/Detroit2019.  

The 2019 Lexus UX 200 and UX 250h offer luxury drivers a compact crossover that combines charismatic new design elements and ultra-efficient new powertrains. The UX name is derived from the design team’s guiding concept and describes the vehicle’s mission: Urban + X-over = UX. The final product gives the modern urban explorer a fresh, contemporary and dynamic take on luxury driving.

The 2019 Lexus UX is the first Lexus constructed on the new Global Architecture Compact (GA-C) platform, giving the new vehicle exemplary handling agility and ride comfort, along with a distinctive driving personality. Every UX is equipped with eight airbags and the Lexus Safety System+ 2.0 which includes: Pre-Collision System (PCS) with Pedestrian Detection; All-Speed Dynamic Radar Cruise Control; Lane Departure Alert with Steering Assist; Lane Tracing Assist; Road Sign Assist (RSA) and Intelligent High-Beam headlamps.

The 12,056 square-foot Lexus display will feature 14 vehicles, including the newly updated 2019 Lexus RC and the distinctive new LX Inspiration Series, both of which were recently featured at the Los Angeles Auto Show and are making their Detroit debut. The 2019 Lexus RC includes updated styling, interior refinements and a retuned suspension for more precise ride and handling. The LX Inspiration Series has an exclusive design, including a stealth Black Onyx exterior, black trim and black chrome accents, among other features, and is only available to 500 luxury owners.  

The Lexus display will also include a Brand and Product Gallery featuring vehicle parts and accessories alongside performance assets, giving visitors an immersive experience and showcasing the brand’s craftsmanship, quality and safety. The Brand and Product Gallery is a showcase of five differentiators, including Brave Design, Takumi Craftsmanship, Exhilarating Performance, Imaginative Technology and Lexus Lifestyle.
Lexus' passion for brave design, imaginative technology, and exhilarating performance enables the luxury lifestyle brand to create amazing experiences for its customers. Lexus began its journey in 1989 with two luxury sedans and a commitment to pursue perfection. Since then, Lexus has developed its lineup to meet the needs of global luxury customers in more than 90 countries. In the United States, Lexus vehicles are sold through 241 dealers offering a full lineup of luxury vehicles. With six models incorporating Lexus Hybrid Drive, Lexus is the luxury hybrid leader. Lexus also offers six F SPORT models and two F performance models. Lexus is committed to being a visionary brand that anticipates the future for luxury customers.
 
Media Contacts
Jennifer Greenfelder      
(313) 320-9276                                
Jennifer.Greenfelder@toyota.com
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