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Bold Flavors, Bright Vision: Esther Choi Joins Lexus Culinary Masters

Bold Flavors, Bright Vision: Esther Choi Joins Lexus Culinary Masters

PLANO, Texas (July 8, 2026) – Lexus is honored to welcome Esther Choi to its celebrated team of Lexus Culinary Masters. Known for her bold creativity, vibrant point of view and passion for unforgettable dining experiences, Chef Choi will serve as a brand ambassador, bringing Lexus core values – quality, innovation, prestige, luxury and performance – to life through exciting collaborations, standout marketing initiatives, and exceptional food and wine experiences.

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