LEXUS PARTNERS WITH ARTISTS & DESIGNERS FOR NEW LF-Z ELECTRIFIED CONCEPT CAR VIRTUAL INTERIORS SERIES
PLANO, Texas (April 20, 2021)-To celebrate the world premiere of the LF-Z Electrified, a battery electric concept vehicle symbolizing the brand’s next chapter, Lexus has partnered with three pioneering artists and designers to re-imagine the latest concept car’s interior. Star footwear designer Salehe Bembury, digital artist Ondrej Zunka and Japanese fashion label Hender Scheme bring virtually rendered interiors that reflect Lexus’ continued dedication to accelerating its electrified future.
PLANO, Texas (April 19, 2021)— In a new marketing campaign breaking today, Lexus presents the human side of its brand and automotive technology, as expressed in the automaker’s flagship sedan, the 2021 LS 500. The new LS was designed with human experiences and emotions in mind, with intuitive technology and features that act in partnership with its driver. The campaign, called “Modern Leaders,” stars bestselling author and sports analyst Emmanuel Acho and author and Mogul CEO Tiffany Pham.
PLANO, Texas (April 18, 2021) – In 2018, the all-new seventh-generation Lexus ES redefined its status among entry-level luxury sedans with a striking exterior design and transformative performance made possible by the Global Architecture–K (GA-K) platform. For the 2022 model year, the new ES family builds upon this recipe for success with numerous multimedia, safety, style, and color updates. Additional enhancements to F SPORT models include a new Dynamic Handling Package and the introduction of a new ES 300h F SPORT trim available in select regions. With the added variety, the ES Family continues to offer Lexus guests choices to fit their diverse interests and lifestyles.
HOUSTON, Texas (April 15, 2021) – The Houston Dynamo Football Club and Lexus are partnering to create a new luxury fan experience at BBVA Stadium, the two organizations announced today. As part of a multi-year agreement, Lexus becomes the Exclusive Luxury Automobile partner of Houston Dynamo FC, the Houston Dash and BBVA Stadium.
INTERSECT BY LEXUS-NYC TO WELCOME THREE MICHELIN STAR RESTAURANT, MANRESA, AS NEXT RESTAURANT-IN-RESIDENCE AND LAUNCH NEW OUTDOOR DINING AREA
NEW YORK, NY (April 14, 2021) - INTERSECT BY LEXUS - NYC will debut its sixth Restaurant-in-Residence, California’s three MICHELIN star Manresa from Chef and Proprietor David Kinch, on April 30, 2021. Upon welcoming Manresa, INTERSECT will unveil its first-ever outdoor dining design along with a full menu of beverages and light bites from its new first floor concept, The Lounge.
TOYOTA CITY, Japan (April 14, 2021) ― Hideki Matsuyama, sponsored by Lexus, claimed a final-round victory in the 2021 Masters Tournament held on April 8–11 at the challenging Augusta National Golf Club in the United States. His triumph made him the first Japanese golfer to win the tournament. Sharing an unyielding determination to overcome challenges on the world stage, Hideki Matsuyama and Lexus will continue to drive forward, together.