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TOYOTA GROUP PREVIEWS FUTURE PRODUCTS AND BRAND DIRECTION AT 2025 JAPAN MOBILITY SHOW

TOYOTA GROUP PREVIEWS FUTURE PRODUCTS AND BRAND DIRECTION AT 2025 JAPAN MOBILITY SHOW

TOKYO (Oct. 29, 2025) – On Tuesday, the Toyota Group unveiled a number of new concepts, models, and brand directions at the 2025 Japan Mobility Show. New product offerings were on display showcasing the future strategies and innovations for the automaker’s various marques and nameplates. With highlights featuring Lexus’ “Discover” ecosystem and messaging, the expansion of the Century nameplate into a standalone brand, and various other vehicle mobility products and vehicles from the likes of Toyota and Daihatsu, the Toyota Group continues to advance mobility for all and complement the lifestyles and aspirations they embody.

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REVEL IN THE JOY OF DRIVING: THE 2026 LEXUS GX

REVEL IN THE JOY OF DRIVING: THE 2026 LEXUS GX

PLANO, Texas (Oct. 17, 2025) – The 2026 Lexus GX carries over from the prior model year and continues to inspire customers to pursue their urge to travel, take an unpaved path, and revel in the joy of driving. The GX brings intuitive technology, thoughtful interior touches, and continued off-road prowess that Lexus guests have come to expect.

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LEXUS AND UNIVERSAL PICTURES’ WICKED: FOR GOOD REUNITE FOR MOVIE FANS TO “EXPERIENCE OZMAZING”

LEXUS AND UNIVERSAL PICTURES’ WICKED: FOR GOOD REUNITE FOR MOVIE FANS TO “EXPERIENCE OZMAZING”

PLANO, Texas (Oct. 13, 2025) – Last year, Universal Pictures’ Wicked captivated global audiences and shattered box office records, becoming the most successful Broadway film adaptation in history. Lexus is along for the ride again this holiday season, inviting fans to “Experience OZmazing” in the epic and electrifying conclusion. Today, Lexus partners with Universal’s Wicked: For Good (in theaters November 21), debuting a 360-degree marketing campaign with a co-branded, 30-second custom spot featuring the 2025 Lexus LX.

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Toyota Motor North America Reports September, Third Quarter 2025 U.S. Sales Results

Toyota Motor North America Reports September, Third Quarter 2025 U.S. Sales Results

PLANO, Texas (Oct. 1, 2025) – Toyota Motor North America (TMNA) today reported September 2025 U.S. sales of 185,748 vehicles, up 14.2 percent on a volume basis and up 9.5 percent on a daily selling rate (DSR) basis versus September 2024. Sales of electrified vehicles for the month totaled 85,092 up 8.1 percent on a volume basis and up 3.6 percent on a DSR basis representing 45.8 percent of total sales volume.

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