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LEXUS UNVEILS “LIMINAL CYCLES” INSTALLATION DESIGNED IN COLLABORATION WITH CRAFTING PLASTICS

LEXUS UNVEILS “LIMINAL CYCLES” INSTALLATION DESIGNED IN COLLABORATION WITH CRAFTING PLASTICS

PLANO, Texas and MIAMI, Fla. (Dec. 4, 2024) – Today, Lexus unveils Liminal Cycles, a multisensory and responsive installation created in collaboration with Bratislava-based research and design studio Crafting Plastics. Presented in partnership with the Institute of Contemporary Art, Miami (ICA Miami), the installation embodies Lexus’ exploration of material innovation, responsive technology and personalization, drawing inspiration from the Lexus LF-ZC (Lexus Future Zero Catalyst) Battery Electric Vehicle (BEV) concept car.

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LEXUS MARKS 25 YEARS OF ITS ICONIC “DECEMBER TO REMEMBER” CAMPAIGN

LEXUS MARKS 25 YEARS OF ITS ICONIC “DECEMBER TO REMEMBER” CAMPAIGN

PLANO, Texas (Nov. 18, 2024) –Today, Lexus celebrates 25 years of its beloved “December to Remember” campaign with the debut of two all-new commercials, “Forecast” and “Letter,” capturing the spirit of the season. Evoking holiday nostalgia and connection amongst loved ones, the latest spots reinforce the brand’s ongoing commitment to creating memorable experiences for its customers.

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2025 LEXUS RZ EXPANDS ITS ALL-ELECTRIC LINEUP

2025 LEXUS RZ EXPANDS ITS ALL-ELECTRIC LINEUP

PLANO, Texas (Nov. 15, 2024) — The 2025 Lexus RZ brings more options to consumers in the BEV marketplace, adding the entry-level grade to its RZ 300e and RZ 450e AWD lineup. With this addition, the RZ now offers three grades as it continues to showcase a minimal yet refined interior and a smooth, quiet ride that’s become synonymous with the Lexus brand.

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STYLISH, SPACIOUS, AND SPORTY: 2025 LEXUS TX ADDS F SPORT HANDLING

STYLISH, SPACIOUS, AND SPORTY: 2025 LEXUS TX ADDS F SPORT HANDLING

PLANO, Texas (Nov. 15, 2024) – The Lexus TX continues to offer customers a comfortable yet dynamic way of moving up to seven people without compromising the innovative technology, refined performance, and luxurious amenities they expect. For the 2025 model year, the TX line sees minor changes and further enhances its strong foundation of style, utility, and comfort.

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DRIVE THE MAGIC: LEXUS UNVEILS A “WICKED” PAIR OF RIDES

DRIVE THE MAGIC: LEXUS UNVEILS A “WICKED” PAIR OF RIDES

PLANO, Texas (Nov. 8, 2024) – On the eve of the Los Angeles premiere of Universal Pictures' spectacular new cinematic event, "Wicked," Lexus is pulling back the curtain on two character-themed wrapped vehicles inspired by the film’s iconic witches of Oz. The striking Elphaba TX and elegant Glinda TX each embody their namesake’s unique personalities while offering expansive third-row seating, enchanting technology, and magically spacious cargo.

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