Latest News

Joe Bacal and Lexus Secure First Off Road Championship

Just 15 months ago, Joe Bacal and Lexus surprised the off-road racing establishment with a trouble-free run to victory in the team’s very first race at the 2009 Baja 500. Since that first success, the Cancer Treatment Centers of America-sponsored team has enjoyed an unbroken streak of wins and podium finishes that on Saturday culminated in their first off-road championship with a dominant Stock Full-class win at the SCORE Terrible’s Las Vegas Primm 300.

Read More

New Lexus IS Doesn’t Miss A Beat

It all begins in a sleek warehouse where 122 percussion instruments are arranged to create a precision-driving course full of angles and straightaways. Each instrument has a tiny lever. An Ultrasonic Blue 2011 Lexus IS sport sedan revs its engine, wheels spinning as it roars to life to debut its musical prowess. The vehicle navigates the raceway, precisely tripping each and every drum lever on the track, creating a beat as it speeds by, igniting the base, snare, toms and cymbals. Through it all, the IS doesn?t knock over a single instrument. As it comes screeching to a halt, the final drum beat is triggered. The new 2011 IS has just laid down its first custom track.

Read More

Lexus Eco Challenge Makes An International Impact

The Lexus Eco Challenge has inspired and empowered more than 15,000 middle and high school students to learn about the environment and take action to improve it. This fall, students are invited to participate in the fourth annual Lexus Eco Challenge for a chance to win part of $500,000 in grants and scholarships. Lexus, the luxury automaker, has once again joined with Scholastic, the global children?s publishing, education and media company, to create the eco-friendly educational school program.

Read More
Lexus and Tumi Partner to Create Premiere Custom Luggage for 2012 LFA Supercar

Lexus and Tumi Partner to Create Premiere Custom Luggage for 2012 LFA Supercar

Tumi today announced its partnership with Lexus to create a premium line of travel cases customized to complement the look and feel of the 2012 LFA supercar. The dynamic style of the LFA requires a special design of Tumi luggage which will accompany the car in select markets, including the US and Europe. The vehicle identification number (VIN) corresponding with the owner?s LFA will also be inscribed on each bag to complete the exclusive experience.

Read More

Email Sign Up

Enter your email address below to sign up for email alerts.

*Indicates Required

Providing your email address will result in receipt of periodic emails from Lexus for the topics selected. You can unsubscribe at any time.