Latest News

Lexus and the Council of Fashion Designers of America Announce Inaugural Eco Fashion Challenge Honorees

Lexus and the Council of Fashion Designers of America Announce Inaugural Eco Fashion Challenge Honorees

Lexus and the Council of Fashion Designers of America (CFDA) have collaborated to celebrate and support sustainable fashion design by establishing the Eco Fashion Challenge. With a goal of increasing sustainable practices in the fashion industry, Lexus and the CFDA have created the Challenge as a platform to support and recognize the industry?s leaders in sustainable design. From ten finalists, three designers have been selected to receive support from Lexus for their Fall 2011 show or presentation in February 2011.

Read More
Lexus Enform Launches All-New Mobile Application Available For Additional Convenience – Broadens Lexus Technology Offerings

Lexus Enform Launches All-New Mobile Application Available For Additional Convenience – Broadens Lexus Technology Offerings

Lexus Enform® recently launched an all-new mobile application to provide customers with more convenience on-the-go and valuable additions to services they have come to rely on and trust. Customers with an iPhone, iPod touch, or select Android? phones and RIM BlackBerry® devices can download the complimentary Lexus Enform mobile app from the Apple App Store, Android Marketplace, or Blackberry App World for quick access to resources and information.

Read More

The Next Big Thing from Lexus Is Not a Car

Lexus? latest innovation in its pursuit of perfection isn?t a new vehicle. It?s an idea?the idea that a car that will never have an accident may be possible. The automaker is using the world?s most advanced driving simulator to enable its engineers to design technology that will help make driving safer.

Read More

Joe Bacal and Lexus Secure First Off Road Championship

Just 15 months ago, Joe Bacal and Lexus surprised the off-road racing establishment with a trouble-free run to victory in the team’s very first race at the 2009 Baja 500. Since that first success, the Cancer Treatment Centers of America-sponsored team has enjoyed an unbroken streak of wins and podium finishes that on Saturday culminated in their first off-road championship with a dominant Stock Full-class win at the SCORE Terrible’s Las Vegas Primm 300.

Read More

New Lexus IS Doesn’t Miss A Beat

It all begins in a sleek warehouse where 122 percussion instruments are arranged to create a precision-driving course full of angles and straightaways. Each instrument has a tiny lever. An Ultrasonic Blue 2011 Lexus IS sport sedan revs its engine, wheels spinning as it roars to life to debut its musical prowess. The vehicle navigates the raceway, precisely tripping each and every drum lever on the track, creating a beat as it speeds by, igniting the base, snare, toms and cymbals. Through it all, the IS doesn?t knock over a single instrument. As it comes screeching to a halt, the final drum beat is triggered. The new 2011 IS has just laid down its first custom track.

Read More

Email Sign Up

Enter your email address below to sign up for email alerts.

*Indicates Required

Providing your email address will result in receipt of periodic emails from Lexus for the topics selected. You can unsubscribe at any time.