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Lexus and Scholastic Announce Lexus Eco Challenge #2 Winners
Creating rain gardens, building a biodiesel processor, and promoting the use of solar chimneys were some of the actions taken by the winning teams in the second round of the Lexus Eco Challenge, an educational program and contest that empowers young people to make a positive difference for the environment. The 15 winning middle and high schools teams in Challenge #2 were awarded $10,000 each and are now qualified to participate in the Final Challenge for a chance at one of two $30,000 grand prizes and 14 $15,000 first-place awards. In all, Lexus will award a total of $500,000 in grants and scholarships throughout this year?s program. All award money is shared among the students, teacher advisor and school.
Read MoreLexus is Top-Performing Luxury Brand in 2010 J.D. Power and Associates CSI Study
Lexus ranked highest in customer satisfaction among luxury brands in the J.D. Power and Associates 2010 Customer Service Index (CSI) StudySM. Lexus achieved an overall CSI score of 837 on a 1,000-point scale, 24 points above the segment average. The Lexus brand also led in four of five measures in the CSI Study. Those areas include Service Initiation, Service Advisor, Service Facility and Service Quality.
Read MoreLexus to Reveal CT 200h at the 2010 Geneva Motor Show
Six months after the LF-Ch concept was revealed, Lexus will unveil the new CT 200h at the 2010 Geneva Motor Show.
Read MoreToyota and Lexus Dominate 2010 IntelliChoice.com Best Overall Values of the Year Awards
Toyota and Lexus once again captured more trophies than any other automaker in the 23rd annual Intellichoice.com ?Best Overall Values of the Year? (BOVY) awards, announced today at the 2010 Chicago Auto Show. Intellichoice.com is a leading source for automotive ownership cost and value analysis of cars, trucks, crossovers and sport utility vehicles (SUV?s). The annual BOVY awards identify best-in-class vehicles that deliver outstanding value and lower than expected costs over time.
Read MoreJoe Bacal Survives First-Corner Hit to Win Laughlin Desert Challenge
In a heart-stopping beginning to his second year in off-road racing, Joe Bacal put his Lexus LX 570 ahead of his closest class rival as they raced flat out to the first corner at the SCORE Laughlin Desert Challenge 2010 season opener on Saturday, only to feel the full force of competition slam into him as he headed for the apex. Rival competitor Justin Matney left a major wound in Bacal’s Lexus as he pushed his way through, but the adrenaline-fired Bacal re-passed Matney shortly after and was never headed again en route to another Stock Full-class victory this past weekend.
Read MoreToyota Wins Top Honors in Polk Automotive Loyalty Awards
Toyota took top honors in R. L. Polk & Co.?s 14th Annual Automotive Loyalty Awards, ranking number one in Overall Loyalty to Manufacturer, indicative of the manufacturer?s ability to retain previous customers. Toyota also won top honors in the Mid/Full-Size Car and Mid/Full-Size SUV categories for the Toyota Prius and Lexus RX respectively, and received the new award for brand loyalty among Asian American consumers.
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