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TOYOTA AND LEXUS ANNOUNCE ASSOCIATED ACCESSORY PRODUCTS AT SEMA SHOW
LAS VEGAS (Nov. 1, 2022) – Toyota and Lexus today announced a new Associated Accessory Products (AAP) program at the 2022 SEMA Show. The new program will bring third-party accessory brands into the vehicle purchase process to broaden and streamline […]
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2022 LEXUS SEMA GUIDE
LAS VEGAS (Nov. 1, 2022) – For the 2022 Specialty Equipment Market Association (SEMA) Show, Lexus exhibits in a bigger, new space with six stellar vehicles showcasing the future of the brand. The four key pillars representing the driving force for the company include bold design, intuitive technology, electrification and the Lexus Driving Signature, and all facets are on display for the mecca of the aftermarket enthusiast.
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Lexus Electrifies the Red Carpet at Marvel Studios’ ‘Black Panther: Wakanda Forever’ Premiere
HOLLYWOOD, Calif. (Oct. 27, 2022) - Lexus electrified the red carpet last night for the most anticipated movie premiere of the year, Marvel Studios’ “Black Panther: Wakanda Forever.” The luxury car brand welcomed cast members, celebrities and VIP guests, who took photographs in front of the all-new 2023 Lexus RX 500h. The hybrid electric vehicle was custom wrapped as a tribute to the new movie, complete with black panther claw decals on the hood. Behind the car was an LED screen featuring exclusive clips from Lexus. This is the third time the luxury brand has collaborated with Marvel Studios.
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LEXUS PARTNERS WITH ICA MIAMI AND SUCHI REDDY TO PRESENT NEW INSTALLATION DURING MIAMI ART & DESIGN WEEK 2022
PLANO, Texas (Oct. 26, 2022) – Today, Lexus announced a new partnership with renowned museum Institute of Contemporary Art, Miami (ICA Miami) and acclaimed artist and architect Suchi Reddy, founder of Reddymade Architecture and Design, to present an installation in the museum’s Sculpture Garden in late November and early December in conjunction with Miami Art & Design Week.
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NEW F SPORT VARIATIONS, MULTIMEDIA ON 2023 LEXUS ES
PLANO, Texas (Oct. 21, 2022) – The Lexus ES continues to offer guests bountiful choices to fit their personalized interests, passions and lifestyles for the 2023 model year. As the top-selling sedan in the brand’s lineup, the Lexus ES returns […]
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LEXUS COLLABORATES WITH DESIGNER HARRIS REED TO REIMAGINE DOROTHY’S RUBY SLIPPERS FOR ALL-NEW RX
PLANO, Texas (Oct. 13, 2022) — In collaboration with Harris Reed, the acclaimed fashion designer known for challenging expectations, Lexus has reimagined an icon from “The Wizard of Oz” – Dorothy's ruby red slippers. “Ruby Red Rims” were unveiled last night at W Magazine’s star-studded 50th anniversary party in New York.
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