Lexus and TED Reimagine the Automated Vehicle of the Future

PLANO, Texas (October 29, 2020) ⎯ As the world builds toward autonomous driving, Lexus continues to keep the focus on what inspires the brand—people. Lexus partnered with the TED Fellows program, a global multidisciplinary group of thought leaders, to develop new designs for autonomous vehicles that prioritize people over technology.  TED Senior Fellows neuroscientist Greg Gage and artist Sarah Sandman debuted their designs for human-centric autonomous vehicles in an exclusive virtual event today, and two short films spotlighting their ideas are live now:  “Predicting Human Needs with Neuroscientist Greg Gage” and “Building Community with Artist Sarah Sandman.” In an interactive discovery session, TED Senior Fellow Samuel “Blitz” Bazawule explored how inspiration can be found in sound.