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Lexus Announces the Latest Addition to the Daunting ‘F’ Performance Line: the GS F Sedan

Lexus Announces the Latest Addition to the Daunting ‘F’ Performance Line: the GS F Sedan

TORRANCE, Calif. (Jan. 6, 2015) – Lexus is yet again showing its sporty disposition and rumbling into Detroit. The luxury vehicle manufacturer has announced the much-anticipated GS F performance sedan, which combines a refined four-door package with the speed and agility of a premium sports car, will be revealed at the North American International Auto Show on Tuesday, Jan. 13 at 8:40 a.m. EST in the Lexus display at Cobo Center in Detroit. The GS F will be the latest vehicle to join Lexus’ high-performance “F” line that already includes the RC F coupe.

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Lexus Goes Beyond Utility With First-Ever NX Crossover

Lexus Goes Beyond Utility With First-Ever NX Crossover

TORRANCE, Calif. (Jan. 5, 2015) – Today, Lexus debuts an integrated marketing campaign to launch a luxury crossover that goes beyond utility: the Lexus NX. The campaign illustrates how the 2015 NX goes beyond the capabilities of a typical SUV to offer urban consumers a stylish vehicle that fits their active lifestyle. The campaign will target a social, highly engaged youthful audience.

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Lexus LF-C2 Concept Dazzles at the 2014 Los Angeles Auto Show With World Premiere of 2+2 Roadster

LOS ANGELES — Nov. 19, 2014 — Beautiful sunshine, warm weather, and winding roads are the perfect complements to the Lexus LF-C2 concept that made its global debut at the 2014 Los Angeles Auto Show today. The LF-C2 concept is a design study in the form of a 2+2 roadster and explores key styling themes involved in the Lexus brand’s future, bolder styling direction. The LF-C2 is also a luxury Grand Touring concept inspired by the brand’s passion for driving.

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Lexus Celebrates Holiday Magic with December Sales Event Campaign

Lexus Celebrates Holiday Magic with December Sales Event Campaign

TORRANCE, Calif. (Nov. 19, 2014) — Lexus today launches its annual “December to Remember” Sales Event with a new integrated marketing campaign that offers a fun spin on gift giving and holiday cheer. Anchored by three general market commercials, the campaign reveals some of Santa’s inventive gift-giving secrets and illustrates that with Lexus you’re never too old for toys.

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