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Lexus Spotlights Craftsmanship with December Sales Event Campaign
TORRANCE, Calif., (Nov.15, 2013) — With a new take on its iconic holiday campaign, Lexus today launches an integrated marketing campaign for its annual “December to Remember” Sales Event. The commercials are driven by modern fashion, pop music and rich colors in a continuation of the brand’s new design direction. Focusing on the artistry, craftsmanship and precision that go into every Lexus vehicle, the campaign offers a fun and contemporary take on the classic bows.
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2014 Lexus CT to Make World Debut at the Guangzhou Motor Show
TOKYO (Nov. 12, 2013) – The world premiere of the 2014 Lexus CT 200h will take place at the 2013 Guangzhou Motor Show in China on Nov. 21. When the CT 200h was introduced in 2010 it was the world’s first full hybrid luxury compact car.
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Lexus to Display New LF-NX Concept at Tokyo Motor Show
TOKYO — Nov. 4, 2013 — Lexus will display the “Lexus LF-NX” compact crossover SUV concept at the 43rd Tokyo Motor Show Nov. 20 through Dec. 1 at Tokyo Big Sight in Koto Ward, Tokyo.
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All-New Lexus RC Coupe to Make World Debut at the Tokyo Motor Show
TOKYO — Nov. 4, 2013 — The all-new Lexus RC coupe will make its world debut at the Tokyo Motor Show on Nov. 20,2013. The press conference will be held at 8:45 a.m. and a live webcast stream of the event will be available at http://www.lexus-int.com.
Read MoreFan-Created 2014 Lexus IS 350 to Debut at 2013 Specialty Equipment Market Association (SEMA) Show
TORRANCE , Calif., (Oct. 31, 2013) – The all-new 2014 Lexus IS sport sedan already has a reputation for turning heads and will continue to surprise audiences at the November Specialty Equipment Market Association (SEMA) Show in Las Vegas, thanks to Lexus’ partnership with deviantART. Lexus enlisted deviantART, the largest online social network for artists, in a search for creatives to help boost the IS’ already aggressive exterior styling with even edgier designs. The winning design will make its debut as a multi-dimensional build in the Lexus booth at the 2013 SEMA Show.
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