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2016 North American International Auto Show (NAIAS) – Lexus LC 500 Reveal, Akio Toyoda
Toyota Motor Corporation President and Lexus Chief Branding Officer Akio Toyoda unveiled the all-new Lexus LC 500 luxury sports car at the North American International Auto Show in Detroit, Jan . 11, 2016.
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Lexus LC 500 Features MICHELIN® Pilot® Super Sport Tires
DETROIT, Jan. 11, 2016 -- The exciting new Lexus LC 500 luxury sports coupe wore MICHELIN® Pilot® Super Sport ZP tires at its world debut at the North American International Auto Show in Detroit today. For the first time, Michelin engineers deployed a new hybrid sidewall technology that allows the tire to maintain its run-flat capabilities and superior handling performance while also reducing the tire’s overall mass and rolling resistance.
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Global Debut of All-New Lexus LC 500 at the 2016 NAIAS Signals Dawn of a New Era for Lexus
DETROIT (Jan. 11, 2016) — When the Lexus LF-LC Concept debuted at the 2012 North American International Auto Show, the press, loyal customers, and enthusiasts wondered if the concept’s arresting styling and dramatic proportions could ever evolve into a production 2+2 coupe. Today, four years after the debut of the breakthrough concept that inspired it, Lexus has revealed the all-new LC 500 luxury coupe. This provocative, athletic flagship coupe makes the strongest statement yet about Lexus’ future product direction.
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2016 Lexus GS F Performance Sedan Offers a Dynamic Ride, Luxurious Comfort for Five
Madrid, Spain – Oct. 13, 2015 – The new GS F performance sedan—based on the popular GS—is armed with a potent 467 horsepower, 5.0-liter naturally aspirated V8 and excellent handling developed on the most demanding race circuits, including the legendary Nürburgring.
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Lexus Redefines Sophistication with the Entirely New RX
TORRANCE, Calif. (Jan. 4, 2016) -- Today Lexus debuted a national integrated marketing campaign for the entirely redesigned Lexus RX luxury crossover. With a modern interior wrapped in a chiseled exterior, the revolutionary new RX demonstrates that sophistication can have an edge. The marketing campaign targets customers looking for an SUV that’s as interesting as their dynamic lifestyles.
Lexus NX Rides on the World’s Coolest Wheels – Crafted in Solid Ice
Brussels, Belgium - True to its mission of “creating amazing” and inspired by the craftsmanship that goes into every vehicle it makes, Lexus commissioned a team of ice sculpture specialists to explore how ice could be used in place of conventional alloy metal and rubber.
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