DRIVE THE MAGIC: LEXUS UNVEILS A “WICKED” PAIR OF RIDES

Lexus customizes spellbinding Elphaba and Glinda TX vehicles for the Los Angeles greencarpet premiere of Universal Pictures’ spectacular new cinematic event
Universal Pictures’ “Wicked” arrives in theaters November 22, 2024

PLANO, Texas (Nov. 8, 2024) – On the eve of the Los Angeles premiere of Universal Pictures’ spectacular new cinematic event, “Wicked,” Lexus is pulling back the curtain on two character-themed wrapped vehicles inspired by the film’s iconic witches of Oz. The striking Elphaba TX and elegant Glinda TX each embody their namesake’s unique personalities while offering expansive third-row seating, enchanting technology, and magically spacious cargo.

The “Wicked” vehicles will make their world debut on the premiere’s green carpet of the legendary Dorothy Chandler Pavilion on Saturday, Nov. 9. Universal Pictures’ “Wicked” soars into theaters November 22, 2024.

“We’ve designed each vehicle to capture the magic of ‘Wicked’ and bring the cinematic experience to life for its passionate fans,” said Lisa McQueen, manager, Lexus marketing. “Just as Glinda and Elphaba each possess distinct powers and vibrant personalities, these customized vehicles spotlight their distinctive styles, ensuring that fans ‘Experience OZmazing.’”

Art Deco Rides: Glinda and Elphaba’s Bespoke Vehicles
Taking inspiration from the many facets of the film’s Emerald City architecture, both vehicles showcase Art Deco designs that embody the city’s enchanting beauty.

The Glinda TX is a dazzling electric pink wonder, adorned with shimmering gold accents and wheels. Sporting a custom POPULR vanity plate as a clever nod to Glinda’s signature song in the film, the vehicle also features an extra bit of magic with pink underglow lighting. Its sleek, fluid design captures the bubble-traveling witch’s vibrant personality and luxurious flair.

In contrast, the Elphaba TX features a deep emerald-green exterior accented by bold gold details and underglow green lighting, creating an aura of mystery and strength. The tires are complemented by a striking geometric golden wheel reflecting Elphaba’s powerful persona, while the DFY GRVTY vanity plate provides a playful reference to the character’s soaring anthem in the film.

Three-Row Luxury for Witches and Friends
When Glinda takes her entourage to the next party, the spacious third-row seating in the Lexus TX ensures that every seat is the best seat – even at full occupancy. Spacious legroom, luxurious materials and versatile seating options make the SUV as comfortable as it is practical for the witches’ unique lifestyles.

Enchanting Technology to “Defy Gravity”
Equipped with the innovative Lexus Interface with a 14-inch Multimedia Touchscreen Display, the Lexus TX features easy-to-use controls and clear information for the driver and the front-seat passengers. Elphaba’s hybrid-powered TX delivers electrifying strength and grace on the road, while the sound system, designed for group sing-alongs, ensures that every journey is both a smooth and elevated experience.

Expansive Cargo Space for Extra Broomsticks or Gowns
Whether it’s broomsticks and books of enchantment for Elphaba or bubbles and glittering gowns for Glinda, the Lexus TX offers flexible, roomy storage that adapts to both of their needs. The Lexus TX spacious cargo area features nearly 97 cubic feet of total cargo capacity when the second and third-row seats are folded down. With all seats up, the Lexus TX provides 20.2 cubic feet of cargo space behind the third row—enough room for seven standard-sized carry-on suitcases.

Both character-wrapped vehicles will be showcased on the green carpet of the “Wicked” premiere in Los Angeles on Sat., Nov. 9, 2024. The film is the first film of a two-part immersive cultural celebration, directed by acclaimed filmmaker Jon M. Chu. Universal Pictures’ “Wicked” arrives in theaters on Fri., Nov. 22, 2024.

For more information on the Lexus TX and the automotive brand’s partnership with “Wicked,” visit www.lexus.com/tx and the Lexus Newsroom.

About Lexus
Lexus’ passion for brave design, imaginative technology, and exhilarating performance enables the luxury lifestyle brand to create amazing experiences for its customers. Lexus began its journey in 1989 with two luxury sedans and a commitment to pursue perfection. Since then, Lexus has developed its lineup to meet the needs of global luxury customers in more than 90 countries. In the United States, Lexus vehicles are sold through 244 dealers offering a full lineup of luxury vehicles. With eight models incorporating Lexus Hybrid Drive, Lexus is the luxury hybrid leader. Lexus also offers nine F SPORT models, one F performance model and one F model. Lexus is committed to being a visionary brand that anticipates the future for luxury customers.

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About Universal Pictures’ “Wicked”
One of the most beloved and enduring musicals on the stage, Wicked makes its journey to the big screen as a spectacular cinematic event this holiday season.

Directed by acclaimed filmmaker Jon M. Chu (Crazy Rich Asians, In the Heights), Wicked is the first chapter of a two-part immersive, cultural celebration. Wicked Part Two is scheduled to arrive in theaters on November 21, 2025.

Wicked, the untold story of the witches of Oz, stars Emmy, Grammy and Tony winning and Oscar^®-nominated powerhouse Cynthia Erivo (Harriet, Broadway’s The Color Purple) as Elphaba, a young woman misunderstood because of her green skin who has yet to discover her true power, and Grammy-winning, multi-platinum recording artist and global superstar Ariana Grande as Glinda, a popular young woman gilded by privilege who has yet to discover her true heart.

The two meet as students at Shiz University in the fantastical Land of Oz and forge an unlikely but profound friendship. Following an encounter with The Wonderful Wizard of Oz, their friendship reaches a crossroads and their lives take very different paths. Their extraordinary adventures in Oz will ultimately see them fulfill their destinies as Glinda the Good and the Wicked Witch of the West.

The film also stars Oscar^® winner Michelle Yeoh as Shiz University’s regal headmistress Madame Morrible; Olivier Award winner and Emmy nominee Jonathan Bailey (Bridgerton, Fellow Travelers) as Fiyero, a roguish and carefree prince; Tony nominee Ethan Slater (Broadway’s Spongebob Squarepants, Fosse/Verdon) as Boq, an altruistic Munchkin student; Marissa Bode in her feature-film debut as Nessarose, Elphaba’s favored sister; and pop culture icon Jeff Goldblum as the legendary Wizard of Oz.

The cast of characters includes Pfannee and ShenShen, two conniving compatriots of Glinda played by Emmy nominee Bowen Yang (Saturday Night Live) and Bronwyn James (Harlots); a new character created for the film, Miss Coddle, played by Tony nominee Keala Settle (The Greatest Showman) and four-time Emmy winner Peter Dinklage (Game of Thrones) as the voice of Dr. Dillamond.

Wicked is produced by Marc Platt p.g.a. (La La Land, The Little Mermaid), whose films, television shows and stage productions have earned a combined 46 Oscar^® nominations, 58 Emmy nominations and 36 Tony nominations, and by multiple Tony winner David Stone (Kimberly Akimbo, Next to Normal), with whom Platt produced the blockbuster Wicked stage musical. The executive producers are Stephen Schwartz, David Nicksay, Jared LeBoff, Winnie Holzman and Dana Fox.

Wicked is based on the generation-defining musical stage play with music and lyrics by legendary Grammy and Oscar^® winning composer and lyricist Stephen Schwartz and book by Winnie Holzman, from the bestselling novel by Gregory Maguire. The screenplay is by Winnie Holzman and Winnie Holzman and Dana Fox. The film score is by John Powell & Stephen Schwartz, with music and lyrics by Stephen Schwartz.

The Broadway stage musical is produced by Marc Platt, Universal Pictures, the Araca Group, Jon B. Platt and David Stone.

Brooke Sinek
Lexus PR
469-980-1017
[email protected]

Brett Miles
Lexus PR
469-980-9352
[email protected]

Ashley Greenwood
Team One (for Lexus)
310-437-2500
[email protected]