• RAV4 sales increased 10.3 percent, marking a best-ever October; led by RAV4 Hybrid
  • NX sales up 2.1 percent; led by NX Hybrid, which marked a best-ever October
  • Hybrid sales up 57.1 percent; Toyota division hybrid sales up 62.0 percent and Lexus division up 33.0 percent

PLANO, Texas (November 1, 2019) – Toyota Motor North America (TMNA) today reported October 2019 sales of 188,787 vehicles, a decrease of 1.2 percent on a volume basis and down 4.9 percent on a daily selling rate (DSR) basis versus October 2018.

Toyota division posted October sales of 165,644 units, down 1.6 percent on a volume basis and down 5.3 percent on a DSR basis.

Lexus division posted October sales of 23,143 vehicles, up 1.9 percent on a volume basis and down 1.9 percent on a DSR basis.

October 2019 Highlights

Toyota Division:

  • RAV4 sales increased 10.3 percent, marking a best-ever October; led by RAV4 Hybrid with 9,460 units sold
  • C-HR sales up 5.9 percent; a best-ever October
  • Corolla sales increased 1.6 percent
  • Prius sales up 5.9 percent
  • Sequoia sales up 2.6 percent
  • Land Cruiser sales increased 15.2 percent
  • Total Toyota division SUV sales increased 2.4 percent
  • Total Toyota division hybrid sales up 62.0 percent

Lexus Division:

  • RC sales increased 66.4 percent
  • NX sales up 2.1 percent; led by NX Hybrid, which marked a best-ever October
  • RX sales increased 7.7 percent; marking a best-ever October
  • GX sales up 11.6 percent
  • LX sales increased 3.7 percent
  • Total Lexus division luxury SUV (LUV) sales up 14.5 percent; marking a best-ever October
  • Total Lexus division hybrid sales increased 33.0 percent

Note: Unless otherwise stated, all figures reflect unadjusted raw sales volume

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Toyota (NYSE:TM) has been a part of the cultural fabric in the U.S. and North America for more than 60 years, and is committed to advancing sustainable, next-generation mobility through our Toyota and Lexus brands. During that time, Toyota has created a tremendous value chain as our teams have contributed to world-class design, engineering, and assembly of more than 38 million cars and trucks in North America, where we have 14 manufacturing plants, 15 including our joint venture in Alabama (10 in the U.S.), and directly employ more than 47,000 people (over 36,000 in the U.S.). Our 1,800 North American dealerships (nearly 1,500 in the U.S.) sold 2.8 million cars and trucks (2.4 million in the U.S.) in 2018.

Through the Start Your Impossible campaign, Toyota highlights the way it partners with community, civic, academic and governmental organizations to address our society’s most pressing mobility challenges. We believe that when people are free to move, anything is possible. For more information about Toyota, visit www.toyotanewsroom.com.

Toyota Business Communications

Carley Hummel
469-292-8754
[email protected]

Victor Vanov
469-292-1318
[email protected]

Lexus Public Relations

Craig Taguchi
469-292-4387
[email protected]

Amanda Roark
469-292-2636
[email protected]

Media Websites:

ToyotaNewsroom.com
LexusNewsroom.com

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